GENIE founder Lisa Claycomb, developed the brand after seeing a lack of quick and easy functional cosmetics on the market. With over 20 years experience, Lisa wanted to get to the root of what customers really want to achieve through there cosmetic must haves. What are the most important traits your skincare and makeup should possess? The answer, efficiency and results!
With this in mind ‘instant effects’ became the standard of which all GENIE products try to achieve. Be it puffiness, sagging, fine line or wrinkles, the GENIE range is both compact and effective. Perfect for slotting into your existing routines to simplify and fulfil your cosmetic needs.
“With busy careers and active families, women today expect more from their beauty products. Time-consuming skincare regimes no longer fit in with our busy lives.”
Lisa Claycomb – Founder of Genie Beauty Products
Take the award-winning Instant Line Smoother. With over 5 million bottles sold, this tried and tested product reduces both fine lines and wrinkles in a matter of minutes. Use this product as the final stage of your skincare or the first step of your makeup to see day long results.